The new IKEA baking cookbook, Hembakat är Bäst” (Homemade is Best), isn't your typical cookbook. Instead of showing the reader/chef/user images of a finished plate of cookies or perfectly executed pie, the book's visuals are those of the ingredients before they are mixed together. The photographs were shot by Carl Kleiner and the ingredients styled by Evelina Bratell.

(Images via of Today and Tomorrow)

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